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Clients and Methods
My Mission is to educate and inspire
entrepreneurs, executives, and investors to
the ultimate growth strategy.
What makes me different?
I focus on building Thought Leadership over building a firm.
No one has written more about Category Creation in the Harvard Business Review than I have.
I am selective and particular, choosing clients who are Category Creators, such as Keurig, iRobot, and InBrace.
You receive only Senior Partner time and attention. I personally accept and personally work on 1-2 projects at a time; there is no bait and switch.
I build bespoke consumer fact bases. In order to create a unique POV, I craft, append, and bridge atypical data sets.
Helping Category Queens Create New Categories
Helping Fortune 500 Market Leaders Grow